SAHARA Commemorates Legacy in Las Vegas With New Wearables Line

SAHARA, has officially debuted its first offering of trucker hats commemorating the iconic SAHARA sign that once shone on Las Vegas Boulevard. Open from 1952 to 2011, the legendary Sahara Las Vegas hotel and casino is often remembered as one of the Rat Pack’s favorite hangout spots, having hosted legends like Elvis and The Beatles.

In memory of its golden past, SAHARA now looks to craft an ongoing line of wearables with the first being two styles of trucker caps in “Black/Gold” and “Tan/White.” Made from a blend of heavy cotton and nylon, the nostalgic 5-panel hats feature front-facing embroidery and an adjustable mesh back.

Look for the Sahara Logo Trucker Hats to arrive exclusively online September 23 for $65 USD. More products and collaborations are expected to arrive in the near future.


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In other news, take an official look at the Song for the Mute x adidas Originals collaboration.

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