HUMAN MADE has announced that it will be venturing into China for a series of pop-up stores across Shanghai, Beijing, Shenzhen, and Xi’an in collaboration with SKP-S and Luxemporium. The activations arrive as part of the brand’s growing presence outside of Japan with a HBX pop-up in Hong Kong last year and a collaboration with Wanpo Tea Shop in Taiwan earlier this year.
Each location will stock select items from HUMAN MADE’s SS23 (Season 25) collection as well as an exclusive series of regional merchandise. Pieces featuring custom graphics of pandas will be exclusive to Beijing and Xi’an while dragon-decorated products will be available in Shanghai and Shenzhen. Offerings include black and white tees incorporating heart logos and calligraphy-style text as well as shaped cushions displaying the custom graphics.
The HUMAN MADE launch in China is set to begin on March 18. Store locations can be found below.
2F, 217, No.1601,
Nanjing West Road, Jing’an District,
2F, K298, No.1881,
Bao’an South Road, Luohu District,
Jianguo Road, Chaoyang District,
Chang’an North Road, Beilin District,
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In other news, Hyein Seo pairs earth tones with technical elements for FW23.
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